Soylent’s initiative to change the way the world thinks of food.
SOYLENT INNOVATION LAB
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SOYLENT INNOVATION LAB 〰️
Project
Overview
Tomorrow’s food today.
The Soylent Innovation Lab is a co-working office space for up-and-coming food tech companies who share the brand’s goals, vision, and values to change the way the world consumes food— for the better. The Event Series is an extension of the Soylent Innovation Lab. The brand’s mission is to create a platform to connect and grow the food tech community through curated experiences geared around key industry conversations, issues, and opportunities. We supported the Soylent team by developing a sophisticated, yet relatable event look and feel for the events in LA and NYC. The aesthetic was translated to all event materials: posters, email templates, registration form/eventbrite, event swag, presentation template as well as day of event signage.
Client Soylent
Sector Food Replacement, Nutrition
Discipline Event
Services Event Keyart, Creative Direction
Partnership Work developed in partnership with Ignited
The look and feel exploration brought to life a brand infographic that speaks to Soylent’s roots in science while starting seemingly complicated discussions, opening the path to solutions.
In honor of Soylent’s to the point approach the event’s main graphic guides the viewer, quickly communicating themes and topics in a fluid manner, allowing the conversation to evolve.
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The look & feel:
Minimal, straightforward, expansive.
